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eos: The Brand which creates a Buzz in 2016
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Almost 10 years old, the New York brand Evolution of Smooth (eos) is still not well known in France. Indeed, it doesn’t have any shop in our beautiful country… but it is on its way! Deciphering of this brand which seems to have understood everything.
Cécile Garrett
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Created in 2007, eos offers four ranges of soft beauty products which respect the skin. The main one offers 11 lip balms with exotic and round perfumes.
With 95 to 100% of their ingredients which are natural - among which 95% from organic production, these lip balms enable us to assume our green side and to offer a new life to our lips damaged by winter thanks to the vitamin E rich in antioxidants and shea butter famous for its hydrating and plumping virtues.
No reason to not fall for them especially as they are paraben, gluten, free, phthalate or petrolatum free - toxic ingredients extremely used in cosmetics. We fall for these products soft properties and colors which regenerate your lips in less than one week.
And yes! Because I tested these fabulous balms and I am now addicted to their quality and their irresistible prices! (Lip Balm, about 4.50€). -
The international stars’ favorite brand (Ashley Benson, Bar Rafaeli, Gwen Stefani, Jennifer Lopez or even Kim Kardashian already fell for the products of this SMB), also offers lotions and shaving creams. With three fresh and delicate perfumes, their hand lotions are rich in shea butter, aloe vera and oat extracts.
Their hydrating and antioxidant effects nourish your hands for 24 hours leaving them soft and net (Hand Lotion, about 5.00€). Paraben, gluten free, 90% of their ingredients are natural. An organic treatment which seems to be an essential value, signature of the brand which offers also body lotions rich in vitamins E and avocado oil but also shaving creams with green tea and grape seed extracts, paraben, phtalate, petrolatum, mineral oil free - from carcinogenic fossil fuels (Body Lotions, 200mL and 350mL, between 8.00€ and 12.00€; Shave Cream, about 8.50€).The glitch of this expected innovative concept? Even though the products created by eos are not tested on animals, there are still questions about the position of their providers. We still pay tribute to their protective and ethical initiative.
Other issue : its geographical situation. The American prices are obviously cheaper than in Europe because of the importation. And even if the lip balms which were an exit for the brand are available in Nocibé, they are still more expensive (Lip Balms, eos in Nocibé, 6.90€).
©Photos Cécile Garrett
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eos lip balms - Share the delight!
