The wob: The fashion trend of the summer!

Claude Tarantino - Ambassadeur L'Oréal Professionnel

Looking for a new hairstyle this season? Want to keep your length but want to revitalize your hair? The wob is perfect for you!

Sara Svati

Why choose the bob?

Both feminine and modern, the bob is suitable for all ages! No matter your style, your age or the texture of your hair, this look can work for you!

It is a favourite of many celebrities including Taylor Swift, Kate Middleton even Karlie Kloss, it is on every head!

What is the difference between the bob and the wob?

The way of styling it! Many people tend to think that the wob is a haircut, but it’s not! It is just the way of styling your bob which drastically changes the end product.

For those who have natural straight hair or for those who prefer the professional look of the blow-dry, the bob will eliminate fuzziness. But if you want to be an it girl, we advise you to use volume foam special curls, to apply it to your hair after your shower and to use your hairdryer with your head down.

You can also apply a texturizing spray with sea water on your lengths. Your hair will have more volume and you will be able to style it with your fingers very easily.

Another option for women with very straight hair is the hair curler whereby you create thin curls on your lengths and then run a wide tooth comb to release the curls.

Women with wavy or curly hair are very lucky. No need to spend hours to style yourself. After the shower towel dry your hair, comb with your head down and then you just need to wait for it to dry naturally and Bob’s your uncle!

Who can wear the wob?

The advantages of the wob are, aside from being practical and fast to style in the wind and glamour, it goes with any type of face. No matter your morphology, the wob will suit you! So even those with an angular face will be able to wear it. We recommend it especially to those with a round face as it will help to soften your face.

One thing to remember is to adapt the length of the bob in accordance with the face to avoid a “ball” effect.

The wob: with or without fringe?

You should avoid a straight fringe as this would break the fuzzy and natural effect of the hairstyle. To avoid a Cleopatra look, we recommend that you style the lateral strands in such a fashion so that you are able to cut at the level of the eyelashes.

Advice: don’t do it at home, it is better to go and see a professional.